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View Full Version : You Are Different From You: HTC TV Commercial Campaign [Video]



STARGATE
10-26-2009, 01:49 PM
Chances are by now, you have seen the new video ads from Verizon pitting the new Droid (http://androidcommunity.com/verizon-droid-campaign-pits-moto-android-against-idont-iphone-20091018/) from Motorola against the iPhone. Or should I say, the iDon't phone from the fruit company. Anyway, the folks at HTC are also airing a nice campaign. Check below, and judge for yourself.

http://androidcommunity.com/wp-content/uploads/2009/10/AndroidHTCYou.png

We are glad to see HTC doing some pretty good advert for their phones, specially when they are the biggest - and I might add, the longest - supporter of the Android platform from Google. I remember that only a few years ago, nobody knew who HTC was. Now, all that has changed, And many, if not all of us know that, HTC makes quality smartphones.

This TV commercial from HTC is, I believe - if I'm wrong, please let me know in the comments area - the first time they go all out into the consumer marketing mainstream. Personally, I really like the sentence "You don't need to get a phone. You need a phone that gets you". But enough of this, go on and watch the video below.

http://www.youtube.com/watch?v=K-QhxjJFl7E&feature=player_embedded

Full story (http://androidcommunity.com/you-are-different-from-you-htc-tv-commercial-campaign-video-20091026/)

thundermax
10-26-2009, 02:03 PM
making me sad won't get me to buy your phone

cmbarry1
10-26-2009, 03:59 PM
Simple and Catchy..well played HTC

konzern
10-26-2009, 04:12 PM
i only liked the ending

Chokkan
10-26-2009, 06:16 PM
I like it! Well put together with a good slogan.

tomdroid
10-27-2009, 12:48 AM
all of these companys suck at advertising people dont want to see people using the phone from a distnace the want to see it and for some reason only apple gets it plain and simple. if they showed of stuff the android phones could do in a commercial then they would have better profit...example google street view,google skymap,shop savvy,better translate,shazam,metal detector, just cool apps that look good the only part of that whole add that made want the phone was the 5 seconds they actually showed it....:confused:

inportb
10-27-2009, 12:56 PM
Now that's effective advertising. I don't think it makes sense to show "google street view,google skymap,shop savvy,better translate,shazam,metal detector, just cool apps that look good" for the whole length of the ad because it'd be mindlessly boring and off the mark. HTC is advertising their quality hardware ;p